Ariat have been announced as new sponsors for Eland Lodge’s Unaffiliated Show Jumping Series in 2024.

Ariat, who have sponsored the British Show Jumping series since 2020, have moved to the Unaffiliated Series this year to support the grass root levels of show jumping.

The Show jumping competitions at Eland Lodge feature a series of 43 events running from March to September, including 5 weekend dates and the remainder on Tuesday & Wednesday evenings. The evening Show jumping competitions are run as a Points League, with points being awarded to the top six horses and ponies in each class. They are added up over the season and the winner is revealed. This rewards riders who do consistently well over the season. This all ends in a Trophy show where a trophy is awarded to the winner of each class on the day and of the league. These events are a great way to get started in competitive show jumping and can also be used to prepare horses for eventing or affiliated show jumping competitions.

 Ariat are well known for producing a range of high quality, and stylish equestrian footwear, competition clothing and everyday rider wear that is popular with riders from all disciplines. Ariat’s commitment to science, technology and innovation is impressive. The integration of athletic shoe technology in riding boots in 1993 was just the start. Ariat’s leading range of equestrian and country clothing now incorporates multiple technological features including: Waterproof Pro, AriatTEK Heat Series, AriatTEK Cold Series, Thinsulate™, V3® Stretch Mesh & Ariat® Duck Down Insulation, all to ensure riders are equipped athletes.

As one of the UK’s leading Ariat stockists, Eland Lodge have an extensive range that incorporates all your favourite Ariat equestrian clothing and footwear. The Ariat collection is available to shop in-store and online at www.elandlodge.com.

The exciting sponsorship will see competitors and shoppers treated to Ariat shopping days throughout the season. These exclusive events offer customers the opportunity to get their hands on brand goody bags, be the first to see the new-season collections, and to “ask the expert”, with an Ariat representative on hand for fittings and questions.

“We’re delighted to sponsor Eland Lodge’s Unaffiliated Show Jumping Series for 2024 and look forward to seeing many competitors at the venue throughout the competition season” said Ariat representative Sarah Hunt.

John Coupland, Managing Director of Eland Lodge, said “Our Unaffiliated Show jumping is a great way for riders to get into Show jumping. It’s great to watch riders grow in the sport, moving up the levels and becoming great show jumpers, that’s what this series is all about, and it is wonderful to have Ariat on board.